Should My Wannabe Content Creator Friend Cease Exploiting People for Content?

The Prosecution: Beth

At times she films me while I’m eating. It's jarring to spot myself on her social media – it feels like a sudden shock.

My best friend of a decade, she, calls herself the “creativity monarch”. It’s fun for a short while, but it strains our relationship.

Being highly outgoing, she feels the need to record everything constantly. When we eat out, her motto is, “The camera eats first,” and takes photos with the flash on, which induces embarrassment. I don’t like it when other people see her posing or filming – I experience secondhand embarrassment. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but Marielle is aspiring to become one. She makes vlogs about city life, her daily routine, and her styling career. Her content is good, credit where it's due, but I prefer not to be involved. On occasion she films me while I’m eating, or simply tagging along. Later, I appear on her feed afterwards, and it pops up like a surprise: I might be no makeup on, making a strange expression or be captured mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to record her at inconvenient times. Sometimes I’ll be talking to another person, or we're simply hanging out in the street. The dynamic feels like our bond has transformed into me serving as her unpaid videographer. She has the means to employ someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she dismissed it. I've been invited to a couple of industry functions, which was nice, but that doesn’t make up for all the time and effort I invest assisting her make content.

I’m grateful that Marielle has supported me with my career in design, but I resist our connection to become merely a tally of favours. I don’t feel she’s fake or dishonest, but sometimes I feel that if the camera is out, we will start performing in a way that presents a favorable image for her channel.

She will say, “OK, look happy!” and record me smiling with another. It’s so silly. I need her to recognize that our decade-long friendship still has boundaries. I love being with her, but I also want to experience it without being recorded, altered, or shared for an audience. I’m not a prop for her Instagram.

The Other Side: Marielle

I want Beth to see that the content we make together can get us a foot in the door.

I love creating videos. It's more than a pastime; it's integral to who I am. Producing content and documenting experiences online enables me to express myself and engage with people in novel forms.

I wouldn't label myself as a full influencer yet, but it's savvy to make money from your passions. I admire people on social platforms who execute that aesthetic of casual, DIY content creation.

Creating content is my version of engaging with life: observing the nuances, posting them with an viewership that values the craft behind it. I never intend to make Beth uneasy. Taking her to professional gatherings was my method of offering access, providing her a chance to experience behind-the-scenes moments that could benefit her career in design too. That isn't leverage, it’s just being realistic.

I’d still take her to such functions even if she didn’t help me, but I want her to see the benefits the work we make together can achieve: a foot in the door. I understand not everyone likes being on camera, but sometimes spontaneity is what makes content authentic. Being recorded occasionally is an inherent aspect of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anyone to be my private filmmaker, but friends help each other in minor capacities. My assumption was filming a clip now and then would be fun for her. Innovation thrives in collaboration, and having Beth around makes endeavors energetic and enjoyable. I never force her to participate in anything, and I’d never deliberately embarrass her. But creating content jointly sometimes is part of how I record our shared experiences.

I cherish Beth’s friendship deeply and want to avoid content creation to come between us. I’m willing to compromise: like requesting permission before recording, and avoiding shots that might make her uncomfortable.

This is not about power, it’s about sharing my world while still considering hers. Obviously content creation is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s agreeable for each of us.

Outside Perspectives: Reader Opinions

Is it right for her to stop filming herself and her friend when they are socializing?

There’s nothing more excruciating than having a companion film you. I understand that it’s Marielle’s passion, but I don’t make friends come to my work. Perhaps she can find like-minded creators to create content with. Given the uncertain future of AI, human connections are the only thing we have – cherish them!
Liberty, 25

If you’re doing something as a career, you can’t ask your friends for help every time, even if they have done it before. If Marielle loves creating, that doesn't imply all those around her is willing material. She must to honor her friend's personal space.
Ankit, 26

Marielle might love making content and showing off her life publicly, but it’s not for everybody. It was kind she has helped her friend professionally, but she needs to hear what Beth wants.
Emma, 27

It sounds like you care about each other, so hold on to that and make sure it’s the priority in your relationship. Create some authentic memories, where genuine feelings are preserved, not online archives. Even public figures who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

She seems to be not fully engaged nor authentic when they're together – she’s working. Each appears confused as to what’s reasonable. The answer is not found in trying to change one another, but in each setting defined limits around what feels acceptable to them and determining if there is an acceptable compromise.
Barbara, 71

Your Turn to Be the Judge

In an online poll: is Marielle over-exposing their bond?

Jason Scott
Jason Scott

Wildlife biologist and conservation advocate with over a decade of experience in sloth research across Central and South America.